F1 launches ‘Drive it Out’ campaign to tackle abuse at races and on social media RaceFans
Formula 1 has launched a new campaign to call for greater respect between fans of the series and to tackle online and offline abuse.
“Drive it Out” is for those who harass others at errands and on social media. The problem of abuse at events was highlighted at the Austrian Grand Prix earlier this month, where several fans said they suffered misogynistic, homophobic and racist slurs in the crowd.
The series today released a video promoting the initiative featuring its drivers, F1 CEO Stefano Domenicali and FIA President Mohammed Ben Sulayem. F1 said the video aims to “recognize that while passion and competition is a very important part of our sport, it can go too far which results in fans, journalists, presenters and drivers being mistreated both verbally and online”.
The video was simultaneously promoted on the teams’ and drivers’ social networks. “We are all sending a clear message that this is not acceptable and must stop and that those who continue to spread abuse and offensive comments are not welcome in our sport,” F1 added in a statement.
F1 intends to discuss with all racing promoters the need to have strong deterrents against abuse and plans in place to tackle anything that arises.
Online, F1 and the teams will participate in a coordinated response to abusive messages. Teams will work together to block and report anyone who targets them with discriminatory language.
The sport also intends to pressure social media platforms to take more action against those spreading abuse.
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