Five reasons to be excited about Austin

We’re saying goodbye to Asia and heading to the United States for the 2022 United States Grand Prix, and we couldn’t be more excited. Along with spending our weekend at the simply awesome Circuit of the Americas, the USGP also means we have the best part of a week in amazing Austin.

The Texas capital is up there as one of the best places F1 stops at on its annual global trip. As we prepare for our 10th visit, here are five reasons to be excited about Austin.

Logan’s debut in FP1

WATCH: Logan’s career accomplishments so far

The last time an American raced in Formula 1 was back in 2015, and it’s fair to say that the nation’s interest in F1 has increased quite a bit since then.

Our American Williams Academy driver Logan Sargeant will get his first taste of an F1 weekend at COTA on Friday to kick off the Grand Prix weekend in front of a local audience.

Logan will drive the same FW44 that scored points in Japan during FP1, taking Nicky’s place for an hour of racing on Friday afternoon.

There will be a host of other new faces during the session as other teams welcome debutants, but Logan will be the only leading F2 rookie on the 5.514km circuit for American fans to cheer on.

Fans on the track

Here’s something you’ve never seen before – 44 lucky fans will be hitting the track in Austin all weekend. Well, sort of.

The winners of our contest to get their name on the FW44 will see Alex, Nicky and Logan tackle COTA with special support.

Keep an eye on our livery in Austin to see if your name is one of the 44 names making their Grand Prix debut.

If so, we guarantee there won’t be anyone you know on Monday who will answer “What did you do this weekend” quite like you will.

The Williams pop-up is back!

Our pop-up opens on Wednesday

Our ever-popular experience will hit Austin for its fifth appearance of the 2022 season with everything fans love, plus other big-name guests.

After delighting visitors to Miami, Montreal, London and Singapore already this year, we’re thrilled to bring the pop-up store to an Austin feel we’ve fallen in love with since 2012.

Join us at 800 Congress Wednesday through Sunday, where we’ll have guest appearances from Alex, Logan, and Nicky, as well as Jost Capito, Jenson Button, Claire Holt, and DJ Cassidy for you to get autographs and selfies.

The store will feature the FW44 show car, our Esports rigs, location-specific merchandise, giveaways and more, including a special show car.

If you come to visit us, make sure you have downloaded your own Driver Card to enhance your in-store experience.

Unlock your driver card

Be part of the team! Download our official app to fully customize your unique driver card.

Austin City Limits Live

There can’t be many places in the world where there’s more activity happening in October than in Austin, with the United States Grand Prix and the Austin City Limits Festival keeping residents entertained throughout the month. .

On Friday we combine the best of both at the Austin City Limits Moody Theatre, where DJ Cassidy will host his hugely popular series, Pass the Mic, for F1 fans and music lovers alike.

Attendees will hear hit songs by Robin Thicke, Wyclef Jean and Shaggy sung by the artists themselves as they pass the microphone on what will be an evening to remember.

A party worthy of Texas

Grab your tickets for the ultimate pre-US GP Williams Racing party featuring DJ Cassidy, Robin Thicke, Wyclef Jean and Shaggy. You won’t want to miss it.

The United States Grand Prix

With everything else, we must not forget that there is a race on Sunday. COTA will hold its 10th United States Grand Prix in front of a sold-out crowd.

The sport’s explosion in popularity in the US means this is our second US trip in 2022 after our memorable weekend in Miami. The capacity crowd shows just how insatiable the F1 appetite is in the US at the moment.

The Circuit of the Americas laid the foundation for this popularity, long before the success of a certain Netflix show, with a brilliant circuit. COTA is an amalgamation of some of the best corners from world famous tracks and has become greater than the sum of its parts.

In our previous race in the United States, Alex came away with two points for 9th place in Miami, and Nicky earned a 9th place and two points last time out. So, could another top 10 be up for grabs in Austin?

Check the website and our official app from 2 p.m. local time on Friday to stay up to date.

Williams Racing x Austin

Celebrate the United States Grand Prix in style with our new limited edition range, inspired by all things Austin.

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