Money will still speak ‘very loud’ in era of F1 budget cap – Stroll

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Lawrence Stroll believes money will have a strong influence on Formula 1 despite the era of budget caps and the introduction of new regulations next season.

Teams are limited to a budget of $ 145 million this year, which will grow to $ 140 million next season and finally to $ 135 million in 2023. Marketing costs, racing driver salaries and the top three however, team income is one of the excluded items. With Aston Martin ready to spend up to $ 200 million on a new plant, Stroll doesn’t expect the influence of its purchasing power to be removed by the budget cap.

“I think money always speaks very loud, doesn’t it,” Stroll said. “It will continue. We all know the budget cap, we are also all very realistic about any exclusions not included in the budget cap.

“For us, this campus, this facility was long overdue. COVID has cost us two years, otherwise it would already be over, or almost over, but to compete to win, which is what I’m here for, this tool is 100% needed. What you need to win is you need the right leadership and the right vision, which I think I bring. You have to finance, in order to afford it you need the best people in the business and you have to give them the best tools and processes.

“Well, that provides the tools and the processes – we already have a lot of great people – to recruit the ones that we don’t have and give them my advice or the guidance and leadership of the management team to meet all of our dreams.

Stroll also noted that the factory’s new campus was designed with the budget cap in mind, which is another reason why groundbreaking work only began this month.

“Well, we knew the financial regulations – they were in discussions with FOM and FIA for about two years before signing them in September. So we had started this simultaneously at about the same time that we knew what the regulations were going to be. “

The main goal of Aston Martin’s new plant is to house all of its staff in one facility and to give them the ability to increase their number of employees to four digits if necessary.

“We’re going to have various businesses here. We will have the Formula 1 team as we know it today. We will also be adding an Aston Martin performance technology component to this business. We will be adding to this activity an Aston Martin performance manufacturing component that we do not currently have. And of course we’re going to have all the wind tunnel and the staff to go with what we don’t have today.

“Total strength, I can’t tell you because we haven’t finished our plans. This is a process that will take two, in some cases three years after the replacement of the existing building. But it could house… my comfort rating… if you could include our convention center and auditorium, which itself will accommodate up to 250 people – now that’s not where the staff will be working, but it is a room that can be used to have corporate meetings or whatever you have – but just manpower, I would comfortably say we can accommodate 1000.


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